Brand News: Hair Design at Home and Fashion Inspired by Movie Stars

Fashion inspired by movie stars, sculpting bodysuits, long-standing Israeli haircare manufacturer, vegan beauty trends, home hair styling tips, innovative holiday desserts.

  (photo credit: PR)
(photo credit: PR)

Dazzling Fascination

Inspired by the simplicity of black color, the A/W23 H&M Studio collection draws inspiration from the sophisticated style of heroines in black film horror movies, no matter how frightening the circumstances, it has a dark sparkle, shadowy symbols of elegant restraint, daring in twisted knitted coats with sculpted upper parts, blending with adorned elegant, polished and contemporary accessories.

The Studio H&M collection is the forefront of the brand's fashion spear for autumn, it was launched for the first time a decade ago and the biannual collections are developed by the brand's design team in Stockholm's Atelier. This season, the design team created a collection that feels pragmatic yet poetic, led by premium qualities and featuring garments starring in coats, jackets, knits, dresses, and blouses.

Among the key items: a black blazer with a twisted belt at the waist alongside a shiny white oversized shirt with an oversized puff-tie, a black velvet mini dress in an A-cut with a white collar, and a black and white dress. The collection focuses on durable and quality fabrics, most of which are made from materials that are more environmentally friendly, including recycled polyester and Tencel.

Starting this season, H&M Studio will offer a creative framework that includes a number of limited edition collections, with a number of "drops" per season. Available at the brand's store in TLV Mall.

  (credit: PR)
(credit: PR)

Storm in the world of hairstyling

If you love styling your hair at home but struggle with a hairdryer and brush, the American brand Shark Ninja introduces FlexStyle - a device for styling hair at home, allowing for a simple and easy transition between drying with unique technology, to hair styling.

The device comes with a variety of brushes needed for styling your hair the way you like it: smooth, textured, wavy, voluminous - all without heat damage thanks to a constant air temperature measurement in every use. The launch of the device in Israel follows successful launches in the US and UK, and now, with the use of specialized brushes, you can be your own hair stylist. Through a rotating motion and assembly of the mouthpiece, the hairdryer folds and transforms into a regular hairdryer for anything and most importantly lightweight.

FlexStyle is suitable for all hair types, it protects and preserves it, can be styled with it even without extreme heat, the device measures the air temperature about 1,000 times per second to ensure a stable air temperature every time. Although the motor is lightweight, it is powerful, a huge advantage because most hairdryers are heavy and cumbersome, in addition to the numerous benefits, add the fact that it has a beautiful and easy-to-operate design, a sleek color and a convenient box in which the nozzle and accompanying accessories are placed.

Available at selected electrical stores and on the official importer's website of the brand Shirig Electric.

  (credit: PR)
(credit: PR)

Caring and Restoring

Israeli cosmetics manufacturer Mon Platin, specializing for over 30 years in manufacturing and marketing hair care products, launches a limited edition holiday kit that includes shampoo and mask from the Hyloren series, a rinse-free mask for immediate hair repair, and DREAM HAIR that protects hair from heat damage.

Kits tailored to a variety of hair types: dry and colored hair - comprehensive treatment in 7 dimensions: moisture absorption, anti-frizz effect, hair fiber strengthening, flexibility enhancement, volume addition, shine enhancement, and neutralizing free radicals; previously straightened hair - contains a precise and innovative formulation of hyaluronic acid for hair fiber repair and intensive strengthening and improvement of hair appearance over time.

Thin hair - enhances volume thanks to calcium compounds, strengthens hair fiber from root to tip; blond hair - revolutionary technology to emphasize intense blonde, neutralize yellow tones or spots, moisture absorption, anti-frizz effect, hair fiber strengthening, flexibility enhancement, natural shine, and neutralizing free radicals.

Available at professional locations and with accredited hair stylists.

  (credit: PR)
(credit: PR)

Trimmed and Shiny

Feeling like you need to trim the stomach area a bit after the holidays? The brand ZOHARA launches a trimming bodysuit with a double-layered fabric that provides extra trimming, support, and smoothing in the stomach area. The bodysuit can also be used as a bra replacement, as it provides perfect chest support, adjustable straps, removable padded cups, and a silicone strip at the bottom to prevent rolling.

The bodysuit is perfect for wearing under racerback or sheer shirts, made of lightweight and breathable fabric that provides a uniform supportive feeling. Available in black and nude colors.

  (credit: Shay Franco)
(credit: Shay Franco)

Beauty of Veganism:

The trend of veganism continues to conquer the world of beauty. Laline launches a series of body and face care products - 100% VEGAN enriched with vegan collagen, vitamin C, and over 91% natural ingredients. The series uses collagen proteins produced in a plant-based fermentation process - with zero animal by-products.

Products in the series: Hand cream enriched with grape seed, jojoba, argan, and calendula oils; Body cream enriched with aloe vera extract and a blend of botanical oils - evening primrose, jojoba, grape seeds, and calendula; Shower gel enriched with aloe vera extract, jojoba, grape seeds, and calendula oils; Body butter enriched with shea and mango butters, aloe vera extract, and a blend of botanical oils - jojoba, grape seeds, and calendula.

And more - Body scrub with an addition of a cocktail of aloe vera extract and plant oils - grape seed, jojoba, and calendula, basil extract, and finely ground rice grains; Concentrated face oil containing a cocktail of botanical oils - rosehip, almond, jojoba, grape seed, and calendula; Face serum containing botanical oils - grape seed, jojoba, calendula, and rosehip, combined with aloe vera extract and green tea.

  (credit: my special)
(credit: my special)

Everything stays in the family

The Haimiko franchise network lands in Tel Aviv and launches a seventh branch with the unique and delicious recipe and the secret patent that does not absorb a lot of oil yet comes out apple and crispy on the outside and fluffy on the inside. In addition, tasty innovations are introduced including a vegetarian option, veganism, and even sweet options.

The highlight of the menu is Haimiko's invention - Burekas inside which an egg or Shakshuka rests and is embedded inside the plexus, along with vegetables and dipping sauces like: Matbucha, Chreime, pepper sauce, and pickled lemon, which gives the ultimate balance of softness, crispiness, and a variety of flavors.

And a little history, about a decade ago Haimiko set up a small food stall in Hod Hasharon for his parents who were about to retire. The place became a center of attraction and Haim joined the management of the family business which gained momentum and now has branches in Hadera, Petah Tikva, 2 in Rishon Lezion, Hod Hasharon, Jerusalem and now in Tel Aviv.

  (credit: Daniel Lila)
(credit: Daniel Lila)

Beware, it's addictive

Meet your next addiction, Osem Nestle introduces the CHIPS Osem series, in the first stage with 4 types of chips and in the second stage chips cooked in Hand cooked technology, with an emphasis on crispiness during product development.

In the classic series: Classic Chips - crispy potato chips with a natural flavor; BBQ Chips - classic chips with a smoky barbecue flavor; Chili Chips - classic chips with a spicy chili flavor, alongside Wavy Chips - wavy chips with a natural flavor.

The Fitness brand, which established itself as the BETTER FOR YOU brand, launches a series of extra supplements, crispy and tasty, including Fitness Extra Beet with extra whole grains and seeds, and Fitness Extra Sweet Potato with extra sweet potato, whole grains and seeds.

And just in time for the holidays, pudding with forest fruits and blond chocolate pudding are introduced, new flavors that add a colorful and refreshing culinary touch to upgrade holiday desserts with a colorful and rich taste as a dessert on its own, topping, or filling.

  (credit: PR)
(credit: PR)