Campaign
Voice dedications and videos: Shufersal launches app for redeeming the Gold Gift Card
The app enables receiving digital gift cards, sending gifts, and adding personal dedications - without physical cards.
IHOP denies inviting Florida GOP candidate who said ‘Americans shouldn’t die for Israel’
Doing “The Godfather” at Tommy Hilfiger’s house? Almost
Why did Lapid launch 'doom campaign' before election was even called? - analysis
Decathlon Israel launches summer 2025 campaign
The campaign will run until August 16 and will include social media activity, influencers, in-store promotions, and outdoor advertising.
At her parents' house: Amit Farkash begins a new journey
It was only a matter of time before the actress and singer took another step up the fashionista ladder. Now we’ve learned that she has been chosen to be the new face of the Israeli brand Plan B.
One of our own: Rotem Sela's new job
The beautiful host and actress Rotem Sela Joins Israeli Brand Itay Brands as the New Face of Its Affordable Basic Fashion Line | All the details.
What connects Kobi Oz and Raz Hershko? A surprising real estate project in central Israel
Shikun & Binui Real Estate is launching its flagship project – OLAM Neve Ayalon in Or Yehuda, which includes 600 residential units, 252 of which are part of the “Buyer’s Price” program.
The airline launches a new spokesperson and flights starting at $299
Arkia launches its Summer 2025 campaign featuring new spokesperson Orel Tsabari under the slogan “The National Fan.” The company announces summer deals to around 30 destinations starting at $299.
Idan Amedi does it again: Will star in a new campaign worth NIS 6 million
In a message about perseverance, values, and belief in the journey – singer and actor Idan Amedi stars in the third consecutive campaign by the Dimri company.
Linoy Ashram's new campaign
Sensica is launching a new campaign led by Olympic gold medalist Linoy Ashram. The campaign will present the company's flagship product—a professional at-home hair removal device.
Meet: The new ambassador of the well-known sports brand
The dog Felix has been appointed as the new ambassador of the Japanese brand ASICS, with the aim of promoting movement for the benefit of body and mind.
The factory that was brought back together: Nirlat’s moving campaign
The paint company Nirlat, whose factory was completely burned down in Nir Oz, is launching a new campaign that showcases the company’s recovery after October 7.
Five stars, one fashion campaign
A first-of-its-kind move in Israel: Lee Cooper brings together five football players from rival teams as ambassadors for summer 2025, in a campaign with an investment of NIS 1.2 million.
