Campaign
The move that speaks to every parent: Meshi Kleinstein enters the baby world
The international skincare brand Weleda is launching a new campaign for WELEDA BABY with an investment of NIS 1,000,000, featuring Meshi Kleinstein as the face of the brand in Israel.
Israeli firm BlackCore investigated for role in alleged French election smear campaign
Partner launches follow–up campaign and presents a leap in viewership
Voice dedications and videos: Shufersal launches app for redeeming the Gold Gift Card
Partner launches 1 Gig internet with Direct Fiber
The fiber market in Israel is heating up: Partner is trying to differentiate itself from Bezeq and HOT with Direct Fiber, a service that promises faster connections to international network servers.
What will you find in Deni Avdija’s bathroom?
The NBA and Israel national team star is known for his style off the court, so it’s no surprise he’s now the face of a men’s grooming brand. So which brand is set to take over his bathroom?
Anne Zivi to lead a major NIS 3-million campaign for French cosmetics brand
The social media personality has been chosen to lead the launch of the French brand URIAGE in Israel - and this massive budget makes her one of the highest-paid ambassadors in the cosmetics industry.
Decathlon Israel launches summer 2025 campaign
The campaign will run until August 16 and will include social media activity, influencers, in-store promotions, and outdoor advertising.
At her parents' house: Amit Farkash begins a new journey
It was only a matter of time before the actress and singer took another step up the fashionista ladder. Now we’ve learned that she has been chosen to be the new face of the Israeli brand Plan B.
One of our own: Rotem Sela's new job
The beautiful host and actress Rotem Sela Joins Israeli Brand Itay Brands as the New Face of Its Affordable Basic Fashion Line | All the details.
What connects Kobi Oz and Raz Hershko? A surprising real estate project in central Israel
Shikun & Binui Real Estate is launching its flagship project – OLAM Neve Ayalon in Or Yehuda, which includes 600 residential units, 252 of which are part of the “Buyer’s Price” program.
The airline launches a new spokesperson and flights starting at $299
Arkia launches its Summer 2025 campaign featuring new spokesperson Orel Tsabari under the slogan “The National Fan.” The company announces summer deals to around 30 destinations starting at $299.
Idan Amedi does it again: Will star in a new campaign worth NIS 6 million
In a message about perseverance, values, and belief in the journey – singer and actor Idan Amedi stars in the third consecutive campaign by the Dimri company.
Linoy Ashram's new campaign
Sensica is launching a new campaign led by Olympic gold medalist Linoy Ashram. The campaign will present the company's flagship product—a professional at-home hair removal device.