Campaign

Israeli firm BlackCore investigated for role in alleged French election smear campaign

French authorities are investigating Israeli firm BlackCore for allegedly running a smear campaign targeting left-wing candidates ahead of March's municipal elections.

Sebastien Delogu, deputy for La France Insoumise (LFI) party attends a pro-Palestinian protest in central Paris, France, May 29, 2024.
Partner launches follow–up campaign and presents a leap in viewership

Partner launches follow–up campaign and presents a leap in viewership

The new “Gold Gift Card” app.

Voice dedications and videos: Shufersal launches app for redeeming the Gold Gift Card

A view of the venue as IHOP hosts its "20K for Pancake Day" event at the Santa Monica Pier and broke the GUINNESS WORLD RECORDS™ title for most pancakes served in eight hours in celebration of National Pancake Day at Santa Monica Pier on March 1, 2025 in Santa Monica, California.

IHOP denies inviting Florida GOP candidate who said ‘Americans shouldn’t die for Israel’


Yehuda Levi and Pelephone in a new trade-in campaign

Yehuda Levi stars in Pelephone’s new campaign, where he dreams about a trade-in offer when purchasing the Samsung Galaxy S25 series.

 Yehuda Levi

New campaign for the aesthetic brand with the technological breakthrough

Alma Israel is launching its innovative campaign for HALLURA. The campaign will air both on television and digitally, including TV sponsorships alongside extensive exposure of various influencers.

 HALLURA by Alma Israel

New house, new campaign: The location of the assisted living network

The Palace assisted living network, part of the Azrieli Group, is currently launching a campaign for its new home in the network – Palace Rishon Lezion.

 Palace Rishon Lezion

Israeli company Papaya partners with Steve Jobs' adman to launch outstanding campaign

The company's Play On campaign is launched in key locations across the UK, from television to billboards, and has already been ranked as one of the top five creative campaigns in the world.

 A picture from Papaya's campaign

With an investment of over NIS 6 million: A new campaign for Miran Buzaglo and Touch

The home cleaning and care brand Touch continues to strengthen its position as a leading brand and is launching its 2024–2025 winter campaign starring Miran Buzaglo.

 Miran Buzaglo

Sun Mizrahi's new job

The Israeli model is now collaborating locally with the skincare brand L'Occitane. This marks Mizrahi's first beauty campaign in Israel, which has been in the works for the past six months.

 Sun Mizrahi for L'Occitane

For the first time ever: Maybelline chooses Frida Uziel for campaign

The social media star will lead Maybelline New York's digital campaign, her first beauty campaign, launching next month. "Makeup lets us choose who we want to be and unleash our imagination."

 Frida Uziel, Maybelline New York Campaign

New mattress, new campaign: Kibbutz Hashlosha Group's strategic investment

Kibbutz Hashlosha Group launches a digital campaign for its orthopedic mattress, now available in supermarkets for as low as NIS 699. The campaign’s investment is valued at approximately NIS 650,000.

 Kibbutz Hashlosha Group

Reliability, durability, quality: Beko launches new campaign in Israel

Beko invests NIS 1 million in digital, outdoor, radio, and in-store ads, showcasing product durability.

 BEKO campaign

Elon Musk blasts new Jaguar campaign. 'Do you sell cars?'

A new Jaguar advertisement shows models in bold-colored clothes, and slogans like "create exuberant," "live vivid," "delete ordinary."

 Jaguar’s new advertisement.