Campaign
Iran accelerates AI-driven influence campaigns amid internal unrest
Iran’s expanding use of AI in influence operations is reshaping how it targets Israel and Western countries, raising concerns about the future of cyber and information warfare.
Someone had to step up: Noam Kleinstein lands a beauty gig
The digital shift is here and businesses cannot afford to wait
Mamdani releases Arabic-language campaign ad ahead of Tuesday election
New mattress, new campaign: Kibbutz Hashlosha Group's strategic investment
Kibbutz Hashlosha Group launches a digital campaign for its orthopedic mattress, now available in supermarkets for as low as NIS 699. The campaign’s investment is valued at approximately NIS 650,000.
Reliability, durability, quality: Beko launches new campaign in Israel
Beko invests NIS 1 million in digital, outdoor, radio, and in-store ads, showcasing product durability.
Elon Musk blasts new Jaguar campaign. 'Do you sell cars?'
A new Jaguar advertisement shows models in bold-colored clothes, and slogans like "create exuberant," "live vivid," "delete ordinary."
The starring dancers : Julia Shahar & Yogev Malka will lead a campaign
Dancing with the Stars' Julia Shahar and Yogev Malka chosen as Lee Cooper ambassadors, leading couple campaign for Fall-Winter 2024/5 collection.
Pandoor Doors launches new campaign worth NIS 6 million
The campaign, airing soon on Keshet 12, Mako, N12, and leading radio stations, focuses on new homeowners choosing Pandor over competitors.
Paetongtarn Shinawatra becomes Thailand's youngest prime minister
Paetongtarn Shinawatra becomes Thailand's youngest prime minister, following in her family's political footsteps.
After creating a branded bag and conquering social media, Nara Smith lands a campaign
The model's social media savvy has impressed Marc Jacobs, leading to a well-deserved campaign and boosting the brand's digital presence.
Julia Shahar and Yogev Malka step into Itay Levy's shoes
The couple, who met on the dance floor, are now the faces of Lee Cooper's new campaign.
Edan Alterman replaces Haim Hecht in rebranding campaign
Stand-up comedian and actor Edan Alterman has been chosen as the new presenter for the electrical and electronics retail chain Olam HaKolnoa Vehashmal.
Eden Fines replaces Tahounia and earns big money
After Tahounia modeled for the brand's latest campaign, Eden Fines takes the spotlight, becoming the official presenter for a substantial sum.
