Campaign
Iran accelerates AI-driven influence campaigns amid internal unrest
Iran’s expanding use of AI in influence operations is reshaping how it targets Israel and Western countries, raising concerns about the future of cyber and information warfare.
Someone had to step up: Noam Kleinstein lands a beauty gig
The digital shift is here and businesses cannot afford to wait
Mamdani releases Arabic-language campaign ad ahead of Tuesday election
The new and surprising campaign of Roy Revivo
The left-back of Maccabi Tel Aviv and the Israeli national teams, both youth and senior, has been chosen to star in an underwear campaign for Fix.
Two networks, two approaches: Tiv Ta'am's discounts, Castro's social message
Tiv Ta'am launches a campaign for club members to raise awareness of children's allergies, while the fashion brand Castro also launches a campaign to raise awareness of children's allergies.
50% discount for club members: The new campaign from Tiv Ta'am chain
Tiv Ta'am launches a new campaign for TivClub members with a 50% discount on dozens of products and 3% cashback, aiming to raise awareness of the revamped customer club.
Yehuda Levi and Pelephone in a new trade-in campaign
Yehuda Levi stars in Pelephone’s new campaign, where he dreams about a trade-in offer when purchasing the Samsung Galaxy S25 series.
New campaign for the aesthetic brand with the technological breakthrough
Alma Israel is launching its innovative campaign for HALLURA. The campaign will air both on television and digitally, including TV sponsorships alongside extensive exposure of various influencers.
New house, new campaign: The location of the assisted living network
The Palace assisted living network, part of the Azrieli Group, is currently launching a campaign for its new home in the network – Palace Rishon Lezion.
Israeli company Papaya partners with Steve Jobs' adman to launch outstanding campaign
The company's Play On campaign is launched in key locations across the UK, from television to billboards, and has already been ranked as one of the top five creative campaigns in the world.
With an investment of over NIS 6 million: A new campaign for Miran Buzaglo and Touch
The home cleaning and care brand Touch continues to strengthen its position as a leading brand and is launching its 2024–2025 winter campaign starring Miran Buzaglo.
Sun Mizrahi's new job
The Israeli model is now collaborating locally with the skincare brand L'Occitane. This marks Mizrahi's first beauty campaign in Israel, which has been in the works for the past six months.
For the first time ever: Maybelline chooses Frida Uziel for campaign
The social media star will lead Maybelline New York's digital campaign, her first beauty campaign, launching next month. "Makeup lets us choose who we want to be and unleash our imagination."
