Campaign
Voice dedications and videos: Shufersal launches app for redeeming the Gold Gift Card
The app enables receiving digital gift cards, sending gifts, and adding personal dedications - without physical cards.
IHOP denies inviting Florida GOP candidate who said ‘Americans shouldn’t die for Israel’
Doing “The Godfather” at Tommy Hilfiger’s house? Almost
Why did Lapid launch 'doom campaign' before election was even called? - analysis
Ruti Broudo makes a move no one saw coming
The restaurateur and entrepreneur is making a surprising step and entering the beauty world. Dr. Udi Bar chose her as the face of his new campaign.
Iran accelerates AI-driven influence campaigns amid internal unrest
Iran’s expanding use of AI in influence operations is reshaping how it targets Israel and Western countries, raising concerns about the future of cyber and information warfare.
Someone had to step up: Noam Kleinstein lands a beauty gig
Alongside releasing hit after hit, Noam Kleinstein has landed, for the first time in her career, a campaign for the Israeli skincare brand LAVIDO.
The digital shift is here and businesses cannot afford to wait
The link as a market leader.
Mamdani releases Arabic-language campaign ad ahead of Tuesday election
In the video, New York mayoral frontrunner Zohran Mamdani makes a joke about knaffeh, claims his Arabic needs work, and smiles next to women in hijabs.
25% discounts on hotels and experiences for NIS 18: The campaign launching this weekend
Israel’s Tourism Ministry launches a national campaign on Oct 29 with 18-shekel experiences, 25% hotel discounts, free tours, and major shows featuring Dudu Tassa, Ishay Ribo, Ethnix, and Lola Marsh.
Pelephone will give flight tickets to buyers of new smartphones
Pelephone is launching a new promotion in collaboration with Issta: customers who purchase a premium smartphone will receive a flight ticket to destinations such as Athens, Larnaca, and Rhodes.
Partner launches 1 Gig internet with Direct Fiber
The fiber market in Israel is heating up: Partner is trying to differentiate itself from Bezeq and HOT with Direct Fiber, a service that promises faster connections to international network servers.
What will you find in Deni Avdija’s bathroom?
The NBA and Israel national team star is known for his style off the court, so it’s no surprise he’s now the face of a men’s grooming brand. So which brand is set to take over his bathroom?
Anne Zivi to lead a major NIS 3-million campaign for French cosmetics brand
The social media personality has been chosen to lead the launch of the French brand URIAGE in Israel - and this massive budget makes her one of the highest-paid ambassadors in the cosmetics industry.
