Clothing
Not just boots: UGG changes direction with a new men’s collection
Central Cee and Su Yiming lead UGG’s new campaign. The Otzo Clog model and the Lowmel sneakers redefine men’s comfort and style – and this time, it’s not only about the classic boot everyone knows.
Velvet makes a comeback with jeans and sneakers – how to wear the classic fabric today
ba&sh goes online: French fashion brand launches Israeli website
The brand every man who understands fashion has been waiting for has landed in Israel
The winter trend everyone is talking about – back in an updated version
UGG launches three new Original's models for fall–winter 2025–26, keeping the brand’s iconic warmth, suede, and fur, now with fresh, updated designs that follow this year’s trends.
COS and Other Stories & now also online in Israel
The subsidiaries of the Swedish giant H&M have delivered huge news – and we’ve been waiting for it: Now, you can find premium brand items from COS and Other Stories on H&M’s local online site.
The fashion chain unites players from rival teams in a new campaign
The British fashion brand Lee Cooper is launching a social campaign with an investment of NIS 700,000 under the slogan "UNITED BY DENIM".
Can you spot them on the labels? Eden Fines and Nibar Madar shine in this collection
Maskit, the Israeli fashion house, partners with the acclaimed fashion photographer Shay Franco — in their first joint collection, which places most of its focus on men’s and unisex clothing.
Rihanna and A$AP Rocky in a matching look that steals the show
The most stylish couple in Hollywood went out for a night date and surprised with matching leather coats in a Matrix style.
Warm, cozy, and full of style: We’ve collected the perfect pajamas for the season
From a winter that refuses to arrive to the light collection vibes — we found comfortable, soft, and stylish pajamas that are perfect for the Israeli transitional season.
After 5 years online: The accessible activewear brand opens its first store
After five years online, STRONGFUL — the women’s activewear brand beloved for its colors, size range and wallet-friendly prices — is opening its first store.
No more clothing store: Ronen Chen transforms TLV MALL into an architectural space
The veteran Israeli designer is reopening his store in Tel Aviv with a new and thoughtfully crafted concept that combines minimalist architecture, art, and quiet luxury.
Corduroy returns to the wardrobe – warmth, style, and depth with no effort
It suits every style and adds depth and texture to any look: After years of quiet presence, corduroy returns in a variety of warm shades.
This blazer, with the cheap scarf in front of you – create the perfect shopping cart
A cozy wool scarf in a stunning shade, a brown suede blazer that sells out again and again, colorful handmade rings, a fabulous bralette, and three more items we loved this week.
