Apple
Report: Apple testing camera with variable aperture for iPhone 18 series
The next generation of smartphone photography? Apple’s aims to bridge the gap between the iPhone and professional cameras, with dramatic improvements in night performance and portrait photography.
Apple leads battery life test: The iPhone 17 Pro Max takes first place
Apple will unveil the AirPods Pro 4 this year – coming with built-in cameras
Apple has begun selling the iPhone 16 series at a significant discount
iDigital launches: 30-Day Apple Watch trial without commitment
iDigital will allow buyers of the new Apple Watch series to return the watch after a 30-day trial. The program launches in February and includes discounts of up to 50% on watch bands.
Report: Apple will not show design change in iPhone 18 series
Despite expectations for an external refresh, reports estimate that Apple will maintain the existing design in the iPhone 18 series. The focus will shift to an unprecedented hardware upgrade.
For approximately $2B: Apple acquires a secret Israeli start-up
Apple completes one of its largest-ever acquisitions, buying Israel’s Q.AI, developer of facial expression analysis and “silent speech” technology, aiming to close gaps with Meta, Google, and OpenAI.
Protecting journalists and public figures: WhatsApp launches new update
Aiming to tackle cyberattacks, WhatsApp joins Google and Apple by introducing an option to secure accounts more strongly. The feature will be available to all users in the coming weeks.
Five years later: Apple announces AirTag 2 with improved tracking range
Five years after the first model, Apple announced the AirTag 2 with a new chip that extends tracking range by 50%, improved speaker, and syncing with the latest iPhone and Apple Watch models.
The new AirTag 2 is here – what you get without paying more
Apple’s new AirTag looks identical to the first generation but includes significant upgrades. An advanced Ultra Wideband chip extends tracking range and improves accuracy, despite ongoing criticism.
Report: This is the date when Apple will unveil the new Siri based on Google’s Gemini
Apple is expected to soon unveil an upgraded Siri powered by Google’s Gemini AI, marking a significant step in narrowing the gap with competing voice assistants.
Apple buys secretive Israeli AI company Q.ai for $1.6 billion in biggest acquisition of its history
With the move, Apple aims to improve its access to AI technology, which has suffered recent setbacks, especially after several delays in deploying Apple Intelligence's full announced capabilities.
For a billion dollars a year: Apple adopts Google’s advanced technology
Siri is set for a major upgrade based on Google’s Gemini model, aiming to speed Apple’s push into AI after delays and criticism over lagging behind competitors.
Report: Apple expected to launch another AirPods Pro 3 model
New reports claim that Apple is developing an additional version of the headphones, which will include infrared cameras and advanced artificial intelligence features.
