Beauty
Not just sunscreen: The brands taking skin protection one step further
On International Sunscreen Day: From tinted SPF creams to kids’ sticks, brush-on powders, and a luxury spray costing NIS 1,000 - these protection products do much more than just block the sun.
New mousse blush for an effortless, natural flushed look
New nail polish collection with "diamond dust" effect
This is not an accessory, it’s jewelry: Why Cartier eyewear is different from anything else
New men's grooming products: Innovative shaving machine to special summer soap
Summer is at its peak and reinforcements join the grooming routine: Innovative WAHL machine, L'Oréal acne-fighting series, new AX deodorant, and advanced sunscreens priced between NIS 18-499.
Anne Zivi to lead a major NIS 3-million campaign for French cosmetics brand
The social media personality has been chosen to lead the launch of the French brand URIAGE in Israel - and this massive budget makes her one of the highest-paid ambassadors in the cosmetics industry.
Ancient rice water haircare secret gains global popularity
Rice water is rich in starch, amino acids, antioxidants, minerals like calcium and zinc, and vitamins from group B and E, which feed the hair follicles.
3 at-home beauty devices that will make your life easier
Three testers tried out some of the at-home devices the beauty category has to offer and came back with conclusions.
Melanie Shiraz wins Miss Universe Israel 2025 crown, vows to use platform for meaningful change
The 26-year-old is already coordinating with Jewish orgs. "I didn't enter this competition just to wear a crown—I did it because I believe in the power of this platform to create real impact."
Tomato, banana, and peanut butter: Skincare products with supermarket shopping list ingredients
Everything you need to know about the most fascinating trend in the beauty world, plus some recommended products.
World’s most extreme lips? Why she Spent Over $175,000 and still isn’t done
Vienna Würstel, a 25-year-old content creator from Mallorca, has already spent tens of thousands of dollars on giant lips that cause her difficulty breathing, speaking, and eating.
Trump launches Victory 47 perfume – and the price is insane
U.S. President Donald Trump has launched a new perfume priced at $249 per bottle, promising “power, confidence, and success” – and criticism was quick to follow.
Multitasking: The beauty products that will save you time, space, and money
Multifunctional skincare and makeup products are must-haves in your beauty routine. Because it's more convenient and much cheaper when one product does the work of three.
We found a brow gel that keeps the eyebrows in place
We tested new pencils and gels that promise order, logic, and control, at least in this small chaos, for anyone looking for natural, lifted, yet drama-free brows.
