Cosmetics

Sephora Collection beauty products to be officially imported, sold in Israel - report

According to N12 News, Sephora’s in-house cosmetics line, Sephora Collection, will be officially imported and sold through GLAM42 stores across Israel.

Illustrative: SEPHORA in K11 Guangzhou.
Cosmetic surgery tools are seen surrounding a face mask (illustrative)

One in five Israeli women who get cosmetic procedures show signs of addiction, study finds

L’Oréal Israel launched a first-of-its-kind local campaign on Tuesday to promote refillable beauty products, marking International Refill Day on June 16 with discounts, retail partnerships, and pop-up complexes in Tel Aviv and Haifa.

L’Oréal Israel launches refill campaign with Super-Pharm for International Refill Day

Frida Uziel for Maybelline New York

A new mascara promises lifted and curled lashes for up to 24 hours


The French brand known across Europe is finally arriving in Israel

Dr. Samuelov launches the French brand URIAGE in Israel with a NIS 3 million campaign. With 30 years of expertise, it uses Alps thermal water rich in minerals and is backed by 17 patents.

The French dermo-cosmetic brand URIAGE

A product for nail recovery after gel polish removal

Many women in Israel are stopping the use of gel polish and require nail recovery. A new product offers to help them, at home and at an affordable price.

 essie

Tomato, banana, and peanut butter: Skincare products with supermarket shopping list ingredients

Everything you need to know about the most fascinating trend in the beauty world, plus some recommended products.

 Cosmetic products with unique ingredients

7 items we loved this week

We're back to routine and have already managed to refill our shopping cart: A top and skirt-shorts set from Alo Yoga featuring a touch of the new light blue shade, and 6 more new items.

 New items we loved this week

Khloé Kardashian details her cosmetic procedures in response to speculation

She confirmed she's had a nose job, fillers, Botox, and laser treatments, and denied undergoing a facelift or neck lift.

 Khloé Kardashian details her cosmetic procedures in response to speculation.

We found a brow gel that keeps the eyebrows in place

We tested new pencils and gels that promise order, logic, and control, at least in this small chaos, for anyone looking for natural, lifted, yet drama-free brows.

 A woman using an eyebrow pencil

Leonard Lauder, who expanded his Jewish family’s business into a cosmetics empire, dies at 92

Lauder “was the driving force behind The Estée Lauder Companies’ international expansion,” the company said in a statement announcing his death.

 Under Leonard Lauder's leadership, Estée Lauder Companies would grow into a global empire with a portfolio that includes Clinique, La Mer, The Ordinary, MAC Cosmetics and Bobbi Brown Cosmetics.

La Roche-Posay marks 50 years of pioneering skincare with new innovations in Israel

Since its founding in 1975 near the eponymous thermal spring in La Roche-Posay, France, the brand has based its formulations on mineral-rich thermal water.

 La Roche-Posay marks 50 years of pioneering skincare with new innovations in Israel

Jennifer Garner speaks openly about aging and cosmetic procedures

Garner: "I want to age. I want to be 100 years old. I don't expect to look the same at 100 as I do today."

 Jennifer Garner speaks openly about aging and cosmetic procedures.

Hailey Bieber’s beauty brand Is finally coming to Sephora

Hailey Bieber’s beauty brand has been a favorite among beauty lovers ever since its launch. Now, a collaboration has been announced between Rhode, Bieber’s brand, and the beauty retailer Sephora.

 Sephora