Cosmetics
IL MAKIAGE launches foundation with 50 shades and artificial intelligence
Luminous Foundation offers customization through an AI-based Quiz at NIS 289. Alongside it, nine more new products – from magic dishwasher capsules to new bags by designer Noam Hazan.
Even if we have to sell a kidney, this bag will be in our closet
Come get your makeup done for free: NYX opens pop-up spaces across the country
Brand news: Evolution of a brand and AI in the service of beauty
The products to keep your skin healthy this winter
Winter brings challenges like dryness and irritation. Here are top skincare products—from advanced serums to rich creams—that protect and hydrate your skin during the cold season.
Best highlighters of 2024 in Israel
The following products were ranked by their shade options, application, and overall appearance.
New on the shelf: Fresh products for nostalgic flavors and sustainable home solutions
Indulge in nostalgic flavors with Bazooka-flavored chocolate milk, vegan sorbets, and stylish home storage options crafted from recycled materials.
L'Occitane unveils upgraded flagship store at Ramat Aviv Mall
French cosmetics brand L'Occitane reopens its Ramat Aviv Mall store with a Provence-inspired design, modern elements, and an advanced skin analysis service, investing NIS 600,000 in the upgrade.
The comeback of escentric molecules: Leading brand joins April's network
APRIL, a leading skincare and fragrance chain in Israel, secures exclusive rights to Escentric Molecules, a gender-free fragrance brand once popular in Israel but discontinued locally years ago.
How to restore skin balance after the holidays: The complete guide
Did unbalanced eating, irregular sleep, and disrupted routines during the holidays leave your skin tired? Here are simple tips to restore your skin's glow—without leaving home.
6 common mistakes that harm your skin—without you realizing it
Skin care expert Keren Bartov reveals: It's not just the sun causing pigmentation. Everyday habits like the soap you use and your cleaning routine could leave permanent marks on your skin.
Pigmentation: The dermatology challenge and solution
Pigmentation on the skin intensifies due to various factors, yet it’s also a natural part of the skin's renewal process. So, what can be done to reduce it?
High molecular weight, 100% natural hyaluronic acid
LIERAC PARIS launches Hydragenist Skincare line in Israel with revolutionary patents and ingredients.
Before you inject: 5 essential tips to know before lip treatments
Dreaming of perfect lips? Before you settle into the treatment chair, discover the five critical tips from Dr. Asi Dror that will help you achieve the results you’ve always wanted.
