Cosmetics

Brand news: Demi Moore’s new role and who is the woman in red?

Tom Ford’s new creation, the activist ambassador, the most Japanese rooftop in Israel, oils for little ones, a trip to the orchard, a Mexican vibe, and the return of the checkers game.

Demi Moore for Kérastase
SHISEIDO BIO-PERFORMANCE MICRO-CLICK CONCENTRATE.

Shiseido’s new treatment promises clinic results – at home

Facial pigmentation treatment, illustration.

Spots on the face? Veteran cosmetologist explains which treatment really works

Skincare products with mushrooms

Your fungus is back, but this time in a good way


Pigmentation: The dermatology challenge and solution

Pigmentation on the skin intensifies due to various factors, yet it’s also a natural part of the skin's renewal process. So, what can be done to reduce it?

 Skin pigmentation

High molecular weight, 100% natural hyaluronic acid

LIERAC PARIS launches Hydragenist Skincare line in Israel with revolutionary patents and ingredients.

 Injectable facial treatment

Before you inject: 5 essential tips to know before lip treatments

Dreaming of perfect lips? Before you settle into the treatment chair, discover the five critical tips from Dr. Asi Dror that will help you achieve the results you’ve always wanted.

 Lip filler

Should you try it or not: Have you experienced blueberry capsule peeling yet?

The world of facial treatments is constantly evolving. After introducing us to charcoal, gold, and spirulina, it's now the turn of berries. We set out to see if it really works.

Blueberry Facial

Top 5 makeup removers in Israel in 2024

The following makeup removers were ranked according to application, the skin’s feeling after, and their effectiveness as a makeup remover.

 A woman is seen applying makeup remover (Illustrative).

Dangerous light: How to protect your skin from blue light radiation

Artificial lighting and the abundance of electronic devices surrounding us emit blue light, which has a harmful effect on the skin.

 Blue light radiation

Estée Lauder Group offers love promotions for Tu B'Av

In honor of holiday of love, the Estée Lauder Group is offering special deals on its makeup and skincare brands, giving customers the chance to spread love with exclusive gifts and discounts.

 Jo Malone London

The revolution in skin aging: When skin cell science meets cosmetics

From the lab to duty-free shelves: How a Swiss researcher is leading a skincare revolution with groundbreaking technology.

 A woman applying facial cream

Why is niacinamide a must-have ingredient in your skin care products?

Unveiling the Power of Niacinamide in Skincare: A must-have ingredient for smooth, vital, and renewed skin. How to ensure you're getting the real deal in your products.


Innovative solutions for thinning eyebrows? New products to transform your look

From eyebrow serums to mesmerizing fragrances and transformative hair care: A look at ten new and intriguing products aiming to refresh the Israeli market.