Shoes
Physicists pinpoint mechanism behind familiar basketball shoes squeak
Analysis showed that tiny regions of the rubber momentarily detach and reattach to the surface thousands of times per second
Fashionable comfort shoes at great prices
Barefoot-style shoes: How walking the way nature intended can change you - and the world around you
HOKA: A new running shoe to be worn by The Amazing Race contestants
It took time, but it happened: We found the dream bag for summer
Two days of continuous walking led us to the conclusion that the following shoes are the most comfortable we’ve ever worn - and 6 more items we loved this week.
Brand news: A nighttime revolution and the poetics of intimacy
An inspiring collaboration, a night treatment, Italian-inspired fashion, a deep interpretation of an iconic scent, products inspired by surfers, facial mousse, and more new products.
Protecting children inside and out
As part of a collaboration between the two companies, an animated video by Srutonim has been produced on the topic: Protecting Children Inside and Out.
Especially for Shavuot: This sports brand is wearing white
The international sports and lifestyle brand SKECHERS launches a white sneaker collection that upgrades any outfit effortlessly.
Being Harry Kane: The Israeli footballers' national team campaign
Skechers launched the Electrum collection in Israel. A series of Israeli footballers became ambassadors, like the Bayern Munich star.
The hottest sneakers take center stage
The hottest sneakers on the market right now are taking center stage in a fashion shoot that moves between luxury brands and street style.
Racing to the shelf: The new sports products launched this week
ASICS launches the NOVABLAST™ 5 with enhanced cushioning, lightweight materials, and a redesigned structure for a more stable and comfortable running experience.
These shoes are a danger to the public – and not at all because of their platform
Black shoes on a platform that will be perfect for the upcoming season, a transparent brow gel that won’t crumble into white particles, and five more items we loved this week.
Pit House and HOKA in a first collaboration: a new running community in Tel Aviv
HOKA and the Pit House group announce an exciting collaboration in which the two are establishing a new running community in Tel Aviv accompanied by a unique and professional training experience.
Sara Kori’s T-shirt and a diamond choker for almost nothing
We found a necklace set with sparkling crystals and a reddish heart at the center that will elevate any basic look, and 6 more items that we loved this week.
