Strauss

A turnover of NIS 7 billion has entered Strauss into the list of centralized companies

Henceforth, any Strauss request for a franchise, infrastructure license, or privatization will require an official review of its impact on market centralization.

Strauss Group inaugurates Michael Campus in Ahihud
 Ofra Strauss, Chairwoman of the Strauss Group with First Lady Michal Herzog

'I salute the women who just show up': Ofra Strauss on the quiet strength behind Israeli industry

Harvesting coffee cherries that contain the coffee beans used to make coffee.

Strauss coffee initiative brews opportunity for women farmers in the Global South

Harvesting coffee cherries that contain the coffee beans, used to make coffee.

Brewing change


Strauss Ice Cream launches POP CORNETTO: New popcorn-flavored ice cream

The new Cornetto cones offer a particularly tasty and wintery ice cream experience with two new flavors: Popcorn and Salted Caramel, and Popcorn and Chocolate.

 Strauss Ice Cream launches POP CORNETTO: New popcorn-flavored ice cream

Another winter, another Milky limited edition

We tasted the new food products that hit the shelves and enjoyed them greatly. Want to know what we tried?

 Milky Whipped Cream on Cream, Strauss

Domino's put a lot of effort into offering more than just pizza. It worked

Generous pours and happy bubbles: New tastings on the shelf celebrated.

 Domino's Pizza

Food sector sees profit rise during Israel-Hamas War as prices for consumers skyrocket

Critics have blamed monopolies for price hikes unrelated to raw material costs, deepening Israel's cost-of-living crisis.

Consumers at a supermarket, illustration

The connection between Turkish coffee and commemorating the victims of October 7

As part of the Lifelong Enterprises project, we met Ziv Levi, manager of Strauss's coffee factory, who shared the harrowing loss of his family in Kibbutz Kfar Aza.

 Ziv Levi

Coffee, chocolate, cocoa powder, and snacks: Strauss raises prices

Starting in January, popular products like chocolate and coffee will rise by up to 18%. Strauss: "The price update doesn't cover all raw material costs."

 Significant price increase. Strauss's candy factory in Nazareth

Strauss alerts consumers: Production error in popular dessert

Strauss warns the public regarding the beloved and popular product. The company has also informed the Ministry of Health about the incident and is acting according to its guidelines.

Strauss Group

PepsiCo takes full control of Sabra Obela from Strauss Group for $244 million

PepsiCo purchased 50% of the Sabra Obela dips brand from Strauss for $244 million (NIS 900 million), making it the full owner.

 Chickpea Hummus

New products on the shelf: Indulgence at its best

New product releases include indulgent cereals, vegan snacks, refreshing beverages, and unique syrups, bringing exciting flavors to the shelves from Israel’s top food and beverage brands.

 New food products

Only 20 companies responded to accessibility challenge

The "worth developing" project encourages snack companies to make products accessible to the visually impaired, highlighting a need for increased awareness and inclusivity in consumer spaces.

 Strauss salty snacks are made available to the visually impaired