Marketing
US babycare brand under fire for sexualising children in viral marketing campaign
Products marketed by Frida were advertised with lines such as “fancy a quickie?” and “I get turned on easily.”
Furkat Kasimov’s fix for e-commerce returns: Sell confidence, not guesswork
Why major brands are tearing up the traditional PR playbook
How digital changed marketing, and how the gaming world reacted
Kobi Oz received a new and surprising role at a major real estate company
Musician Kobi Oz and Olympic athlete Raz Hershko were chosen to lead the marketing campaign for the OLAM project by Shikun & Binui Real Estate in Or Yehuda.
What is a Stranger Things star doing in a commercial for the Israeli company?
Fiverr launches a new campaign for its new AI platform - Fiverr Go - starring Brett Gelman, star of the hit series Stranger Things.
How to collect zero-party data using lead funnels
The best tools for growing your social media accounts
The rise of influencer marketing in China
Business data company Lusha acquires Israeli startup Novacy
This move aims to add call analysis capabilities and transform Lusha into a comprehensive end-to-end sales intelligence platform.
TikTok shopping and designer dining: 5 trends shaping 2025 marketing
From sports investments to online trust issues: The Wall Street Journal highlights trends set to shape social networks and marketing in 2025.
Guide: How to shop smarter on "Black Friday"
For Black Friday, we gathered tips to help you manage your spending wisely amid misleading promotions.
Alan Rosenbaum: Straddling both sides of the journalism line
Behind the bylines: Sponsored content is undoubtedly important in journalism, though it is, at the very least, written by journalists in cooperation with the clients. Alan Rosenbaum exemplifies this.
Internet advertising
Discover the power of Internet advertising and website promotion for business owners in this comprehensive article by Seo-up.
