Campaign

The move that speaks to every parent: Meshi Kleinstein enters the baby world

The international skincare brand Weleda is launching a new campaign for WELEDA BABY with an investment of NIS 1,000,000, featuring Meshi Kleinstein as the face of the brand in Israel.

WELEDA BABY Israel's new campaign with Meshi Kleinstein
Sebastien Delogu, deputy for La France Insoumise (LFI) party attends a pro-Palestinian protest in central Paris, France, May 29, 2024.

Israeli firm BlackCore investigated for role in alleged French election smear campaign

Partner launches follow–up campaign and presents a leap in viewership

Partner launches follow–up campaign and presents a leap in viewership

The new “Gold Gift Card” app.

Voice dedications and videos: Shufersal launches app for redeeming the Gold Gift Card


Elon Musk blasts new Jaguar campaign. 'Do you sell cars?'

A new Jaguar advertisement shows models in bold-colored clothes, and slogans like "create exuberant," "live vivid," "delete ordinary."

 Jaguar’s new advertisement.

The starring dancers : Julia Shahar & Yogev Malka will lead a campaign

Dancing with the Stars' Julia Shahar and Yogev Malka chosen as Lee Cooper ambassadors, leading couple campaign for Fall-Winter 2024/5 collection.

 Julia Shahar and her partner Yogev Malka will lead a couple campaign

Pandoor Doors launches new campaign worth NIS 6 million

The campaign, airing soon on Keshet 12, Mako, N12, and leading radio stations, focuses on new homeowners choosing Pandor over competitors.

 Pandoor Doors launches new campaign

Paetongtarn Shinawatra becomes Thailand's youngest prime minister

Paetongtarn Shinawatra becomes Thailand's youngest prime minister, following in her family's political footsteps.

 Pheu Thai Party's leader and prime ministerial candidate Paetongtarn Shinawatra gestures on the day of a pivotal parliamentary vote on a new prime minister in Bangkok, August 16, 2024.

After creating a branded bag and conquering social media, Nara Smith lands a campaign

The model's social media savvy has impressed Marc Jacobs, leading to a well-deserved campaign and boosting the brand's digital presence.

 Nara Smith

Julia Shahar and Yogev Malka step into Itay Levy's shoes

The couple, who met on the dance floor, are now the faces of Lee Cooper's new campaign.

 Itay Levy, Yogev Malka and Julia Shahar

Edan Alterman replaces Haim Hecht in rebranding campaign

Stand-up comedian and actor Edan Alterman has been chosen as the new presenter for the electrical and electronics retail chain Olam HaKolnoa Vehashmal.

 Edan Alterman

Eden Fines replaces Tahounia and earns big money

After Tahounia modeled for the brand's latest campaign, Eden Fines takes the spotlight, becoming the official presenter for a substantial sum.

 Tahounia Rubel, Eden Fines

Preparing for the school year: Ofer Malls launch back-to-school sales

Top brands from the back-to-school category are participating in promotions at Ofer Malls. A campaign featuring spokesperson Adi Ashkenazi will promote the initiative.

 Ofer Mall in Ramat Aviv

Star dancer from "Dancing with the Stars" lands first campaign

Sanna Sokol, a renowned dancer from "Dancing with the Stars," will be the face of SCOOP Shoes for the Fall-Winter 2024/25 season. Sokol will receive NIS 150,000 for her participation in the campaign.

 Sanna Sokol lands first campaign