Apple

For a billion dollars a year: Apple adopts Google’s advanced technology

Siri is set for a major upgrade based on Google’s Gemini model, aiming to speed Apple’s push into AI after delays and criticism over lagging behind competitors.

Apple, Google.
AirPods Pro 3

Report: Apple expected to launch another AirPods Pro 3 model

A Palestinian man charges his mobile phone and electronic devices at a charging point, in Nuseirat, central Gaza Strip, November 1, 2025

Purchases of iPhone 17 Pro soar across Gaza amid 'limited' humanitarian aid, reports suggest

Illustration: Foldable iPhone.

Report: The foldable iPhone will arrive with a fingerprint sensor and an under-display camera


Apple to launch AI health coach with Health app overhaul in 2026

the AI health coach will offer personalized health recommendations based on user data from devices like iPhone and Apple Watch.

 Apple to launch AI health coach with Health app overhaul in 2026.

Apple upgrades the AirPods Max: Adding support for uncompressed audio

The AirPods Max headphones are getting a major upgrade: Apple is adding support for Lossless audio via USB-C, offering higher-quality sound with reduced latency.

 AirPods Max

MacBook Air with M4 chip – at a lower price, and an exceptionally powerful Mac Studio

Apple shakes up the market with a surprising price drop for the MacBook Air: the new model with the M4 chip starts at just $999, offering improved performance and a new color.

 The new MacBook Air

Pixar’s lamp comes to life: Apple unveils a new research robot

Apple unveils ELEGNT – a research robot designed as an interactive lamp that successfully combines advanced technology with emotional expression.

 Apple

Apple is expected to launch the new MacBook Air with the M4 chip next month

Apple’s new M4 chip, which has already appeared in the iPad Pro and MacBook Pro, will arrive in the MacBook Air in March. The launch is expected to include 13-inch and 15-inch models.

 Apple M4

Apple announces iPhone 16e: The successor to the SE series

Apple announced the iPhone 16e, a new model that replaces the SE series as we knew it. Despite its external resemblance to the iPhone 14, this device features an upgraded specification.

 iPhone 16e

TikTok returns to app stores in the U.S.

Weeks after the U.S. Supreme Court ruling that decided to remove TikTok, the Chinese video app has returned to the app stores.

 TikTok. Returns to the U.S. Market

Apple launches its streaming service for Android devices

Apple continues to expand its streaming service, Apple TV+, and will now allow Android users to enjoy its original content. The app includes options for downloads and offline viewing.

 Apple TV - from now on Android

Apple is expected to launch a new service that will challenge ticket booking companies

Apple to launch a service called Confetti, which will make managing event bookings easier. The service will interface with iCloud and will allow sending invitations for private and business meetings.

 Apple

Apple is once again the most admired company in the world - the 18th consecutive year

The tech giant from Cupertino is breaking records and earning the title of Fortune's most admired company for 2025

 Tim Cook, CEO of Apple